told ya

As Mara Brock Akil’s The Game–the last black show on the CW (unless you include ANTM)–prepares for its exodus (which I’m not sad about since I find the show insipid), I want to repost this prediction via my old 4coloredgirls blog:

Friday, June 09, 2006

network integration

What happens when a black network merges with a white one? The CW. UPN has been the designated black network after the death of The Cosby Show and A Different World and after FOX made a name for its network and then drop-kicked all its black shows and the WB followed suit; it had a line-up of black comedies including the Steve Harvey Show and the Jamie Foxx Show until the network drew an audience, then gradually Dawson’s Creek, Seventh Heaven and One Tree Hill recolored and reaudienced that station. It’s like network gentrification.
Besides The Gilmore Girls (which the CW is keeping), I find most of the shows on the WB trite and boring and aside from Everybody Hates Chris and Girlfriends (also slated for slots on the new network), the UPN doesn’t offer up much for TIVO either. I wonder what will happen after the CW is on the air for a season or two. Will “black” and “white” shows exist side by side in a network racial utopia? Will there be gradual white flight from the screen? Or will a bunch of black actors be out of jobs until an”Other” network wants to put itself on the map (ding ding ding)?

About jennifer williams

Jennifer D. Williams is a writer and professor of English and Women's and Gender Studies. She has published in academic journals and online at, PopMatters, among other sites. Jennifer is currently working on a book that looks at black women's urban literature between the Depression and the civil rights era.

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